Fortune | Here's Why Facebook Is So Desperate to Buy, Copy or Kill Snapchat Fortune In a sense, Snapchat wants to become a little more like Instagram so that it can appeal to advertisers, while Instagram wants to become a bit more like Snapchat so that it can lure younger users who don't like the social pressure of a public feed ... Stories - Instagram Blog Instagram CEO on Stories: Snapchat deserves all the credit Instagram launches “Stories,” a Snapchatty feature for imperfect sharing |